
Introduction
The introduction of new platforms and medium of providing services to clients emphasized the critical role of data privacy factor in a typical Filipino’s day-to-day engagement online. The rate at which these changes are occurring can cause bigger risks to data privacy and protection if PICs and PIPs are not cautious in choosing the right platforms to provide their services.
As the authority on data privacy and to empower our citizens as we adjust to the new normal, the National Privacy Commission will bring its Privacy, Safety, Security, and Trust Online (PSST!) communication campaign online.
The PSST! is an advocacy campaign that emphasizes the central role of data subjects in creating a digital democratic space conducive to privacy, safety, security, and trust. Being a call out to online Filipinos, this campaign aims to empower digital citizens by increasing their awareness on their data privacy rights and responsibilities. Through their empowerment, the campaign’s goal is to achieve resiliency and build a culture of privacy among its stakeholders.

Videos
PSST! in 2018 Campaign
PSST! in eCommerce
In 2018, Pinoys online spent 642.6M USD on travel, 543M on electronics & physical media, 272.1M on toys, DIY & hobbies, 270.2M on video games & 207.2M on fashion & beauty*.
With this level of e-commerce spending, dapat lang na maingat tayo.
*Based on the report, “Digital in 2018 in Southeast Asia”
PSST! In Social Media
Imagine, 67 million na daw ang active Pinoy social media users. And on the average, almost 4 hours tayong nasa social media platforms every day*.
With this usage & frequency, dapat lang na maingat tayo.
*Based on the report, “Digital in 2018 in Southeast Asia”
PSST! In Online Games
Relaxing ang mag-online games. It’s one way we take a break from daily stress. 48% nga raw among us Pinoys play online games on mobile.*
With this usage, dapat lang na maingat tayo while de-stressing.
*Based on the report, “Digital in 2018 in Southeast Asia”
PSST! In Online Search Engines
Nowadays, we are always in search for information to guide our decisions & actions. And it’s not a surprise that 22% sa ating 67 million Pinoy internet users ang gumagamit ng search engines via smartphones at least once a week*.
With this usage & frequency, dapat lang na maingat tayo.
*Based on the report, “Digital in 2018 in Southeast Asia”
PSST! In Online Videos
Enjoy tayong mga Pinoy na manood ng online videos. Sabi nila, 63% sa ating 67 million Pinoy internet users ang nanonood at least once a week at karamihan pa nga, araw-araw*.
With this usage & frequency, dapat lang na maingat tayo.
*Based on the report, “Digital in 2018 in Southeast Asia”
PSST! 2020 Lectures
Protect Yourself from Hacking
PSST! Protecting yourself online, should not come as complicated as your password!
Here are some of the tips you can use to protect yourself from cybercriminals.
Online Shopping
PSST! Online shopping is less stressful when you know that your personal data is well-protected!
Here is an online shopper’s guide to data privacy and protection that you can use for a safe and secured shopping online!
Online Checkup
PSST! Accessing healthcare should not be a threat to your data privacy!
Here are some data privacy tips when availing telemedicine.
Online Education
PSST! Online education should not be a hassle, especially on your data privacy!
Here are some tips on how you can protect yourself in your online classroom.
MATERIALS
Online Skimming

Online skimming ang tawag sa ilegal na panghihimasok ng mga hackers sa iyong online transaction, pag-skim o pagnakaw ng iyong credit card data, at pagbenta nito sa “dark web” o direktang gamitin pang-online shopping. Click here to see our post on online skimming.
Online Shopping

Triple ingat! Ingat na ‘wag mag-overspend. Ingat din sa nagkalat na bogus online deals. At siyempre, ingat sa online threats that can harm your personal data privacy. Click here to see our post on online shopping
Menstruapp

Pero gaano ka kasigurado na sa app lang napupunta ang data mo? Click here to see our post on menstruapps.